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Creativity is found in every corner of the country. And, across regions, future managers with a creative bent seem to find their way to MICA, a fact reflected in the diversity statistics released by the business school.

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MICA is one of its kind, called the Mecca of Marketing aspirants, its neither a B School nor a C School. It lies somewhere between both the categories. B School for its emphasis on Strategic Marketing and C School for its ace in Media and Account Planning. The courses available as a specialisation vary a lot and include specialisations like Media Planning, Account Planning, Digital Communications and Marketing, Brand Management and Market Research. Students in the final year are allowed to chose major in any of these and make a combination of minors of many amongst these.

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I am still in my first trimester at MICA and am already in love with the place. The campus location is amazing with the campus itself a delight. MICAns are a unique and extraordinary bunch of individuals you won't find in any other b school. Our faculty and their teaching pedagogy challenge any preconceived notions and help us MICAns to ideate and create something better.

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The college is pretty good. I feel this has a potential to make a positive mark if they take in-depth specialisation in the course.Everyone helps each other out from time to time. They always have a soft spot with each other. They keep coming back to the college in one form or the other.

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This much green patch of bounded land with red bricked buildings here and there, none too high, silent by the day, crazy by the night, far from the typical urban life, yet another shot of reality, minds bubbling with ideas and life being cultivated through the hundreds of things that keep going on, is not just another college.

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